Monday Minutiae

These are the days that we will remember....

- SHOCKER! Younger employees help senior executives unlock social media mystery - If I had a dollar for every bit of social media advice I had to give to 40-somethings and above, I'd be a millionaire. The Chicago Tribune writes" "The benefits are vast, starting with the intellectually galvanizing effect of breaking down corporate hierarchies. "The mentoring, the sharing of diverse perspectives of an older generation versus a younger generation -- that produces a lot of magic. It breeds innovative thought," Vitón said. Senior executives get expert guides to the online community; ideas on how to use social media to further their business goals; and even insights on how to manage their young employees. And young people get exposure to top-level executives, opportunities to learn from them and appreciation for their knowledge."

- US Newspaper circulation falling - "Among the nation’s largest newspapers, the biggest decline was reported by The San Francisco Chronicle, whose weekday circulation, about 252,000, was down 25.8 percent. The Star-Ledger of Newark and The Dallas Morning News each fell more than 22 percent on weekdays, and about 19 percent on Sundays."

- Cool Ad Age interview with Dom Sagolla, a former Odeo.com employee who worked on the early days of Twitter and whose first tweet was "Oh, this is going to be addictive."
Ad Age: "Has Twitter missed any opportunities? If so, why?
Mr. Sagolla: They've taken a little while to grasp geo-location functionality in the service. I think they've been preempted by Foursquare and other geo-specific applications. I think they will eventually eclipse Foursquare, but I think they're behind the ball there. Early on, it was designed as a dispatch service, or a blogging service. The effort to get it to scale properly took time and took away time spent on features."

- Free Kentucky Grilled Chicken today - one piece for you!

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