Phoenix Design Week starts later this week. That's important. It's the first one of its kind here. And for that alone, the organizers should be commended. The creators of the conference write on their site that "Phoenix Design Week is a celebration of the local design community. It will include a variety of exhibitions, open houses, workshops, presentations, activities, films and other community-growth oriented events."More specifically, that means workshops and sessions like the brain-twisting one that explores "...interaction design frameworks as the perfect starting point for a usable design and reveals how to extrapolate design criteria from them to go beyond the standards without sacrificing usability and understandability" to the somewhat more understandable discussion about "...the makeup of a "traditional" design or advertising agency vs. the evolution of new, smaller shops. This session will explore the pros and cons of company hierarchy, billing methodology, client service tactics and more."
But I bet it goes much deeper than that. The conference will help forge bonds, create new work relationships and initiate a great focus on the ways that design (industrial, graphic, etc.) affects us in many ways helps to create innovations like a teddy bear blood bag. (via Core 77). Plus, there will likely be some pretty good after parties.
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