This bubbly looking image to your left is from an upcoming book by Twitter titan (and PR 2.0 honcho) Brian Solis. It's called the Social Compass and Brian explains its meanings and connections in a blog post from last week."Inspired by a moral compass, The Social Compass serves as our value system when defining our program activities. It points a brand in a physical and experiential direction to genuinely and effectively connect with customers, peers, and influencers, where they interact and seek guidance online."
You can see the large image here.
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